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E-M:/ Sierra Club Launches New TV Series With Robert Greenwald



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Enviro-Mich message from "Rita Jack" <rita.jack@sierraclub.org>
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For Immediate Release:
November 17, 2005

Contact:
Marianne Maw (415) 977-5761



         SIERRA CLUB LAUNCHES NEW TV SERIES WITH ROBERT GREENWALD
 Sierra Club Chronicles To Focus on Ordinary People Fighting Extraordinary
                                  Battles


San Francisco, CA -- The Sierra Club today announced plans for a new
television series with award winning filmmaker Robert Greenwald
("Outfoxed," "Wal-mart: The High Cost of Low Price").

"Sierra Club Chronicles," a new monthly television series produced by
Greenwald, captures the dramatic efforts of committed individuals across
the country working everyday to protect the health of their environment and
their communities.

"All over America, there are inspirational, real life stories of women and
men defending their homes, health and families from environmental hazards
and threats," explained Carl Pope, Executive Director of the Sierra Club.
"'Sierra Club Chronicles' will take viewers directly into those communities
and provide a first hand look at these profiles in environmental courage."

The people and stories profiled in "Sierra Club Chronicles" come from
diverse backgrounds: ranchers in New Mexico, emergency medical technicians
in New York City, fishermen in Alaska, neighbors of a chemical plant in
Mississippi, but all are united in a common cause - the fight to protect
their families, communities and the lands and livelihoods they love from
pollution, corporate greed and short-sighted government policies.

"Sierra Club Chronicles" consists of seven half-hour episodes that will
launch on Link TV on January 12, 2006 immediately following the ACLU's
original half hour program, "Freedom Files." One new program will premiere
the second Thursday of each month at 8:30 PM Eastern and Pacific through
July 2006. Link Satellite TV is on DirecTV channel 375 and Dish Network
channel 9410. (www.linktv.org).

Beyond the initial television broadcast DVDs and videos of "Sierra Club
Chronicles" will be available for consumers, educators, and other
organizations. In addition, Sierra Club volunteers and allies will host
house parties to view the episodes and encourage viewers to take action on
the issues. For information on all the episodes and ways to take action
visit the series website www.sierraclubtv.org

"Sierra Club Chronicles" is made possible by the generous support of the
Ford Foundation.


About Sierra Club Productions
Emmy Award-winning Sierra Club Productions is a division of the Sierra
Club, which is the oldest, largest, and most influential grassroots
environmental organization in America, with more than 750,000 members
nationwide. Sierra Club Productions develops and produces dramatic and
non-fiction programming for television and film that reflects the Sierra
Club belief that every person is connected to, inspired by and responsible
for the natural world.

About Brave New Films
Brave New Films (www.bravenewfilms.org) is the new media company from
Robert Greenwald, the award-winning producer of over 60 films, and the
director of the 2004 documentaries, "Outfoxed: Rupert Murdoch's War on
Journalism," and "Uncovered: The War on Iraq." A pioneer in 21st century
activism, Greenwald's films provide the centerpiece for guerilla campaigns
designed to break through noisy news cycles.
By utilizing the latest technologies, collaborating with numerous activist
groups, and building a growing network of dedicated volunteer field
producers, Brave New Films is producing and distributing entertaining and
engaging films, television, radio, music, books and blogs outside the
corporate system, building essential media infrastructure for long-term
social progress.



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