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E-M:/ Naming policy necessary

Is this new policy good/bad?
Should the big polluter companies get their names on our state jewels by taking advantage of the state when the state is in financial hard times?
The new policy that is scheduled to be considered next month would allow individuals, corporations, foundations and not-for-profit groups, or other entities to attach their names to state land and park facilities for up to 25 years, if authorized by the department's director. Naming rights for a term greater than 25 years, or in perpetuity, would have to be approved by the commission.

Start the year off right. Easy ways to stay in shape in the new year.