sustainable innovation 03

[martin charter <101336.3560@compuserve.com>]

EXCUSE ANY CROSS-POSTINGS

CONFERENCE ANNOUNCEMENT & CALL FOR PAPERS

Sustainable Innovation 03
Creating sustainable products, services and product-service-systems 
Towards Sustainable Product Design 8 
8th international conference
27th & 28th October 2003
Sweden

Background
The Centre for Sustainable Design (www.cfsd.org.uk) is based at the Surrey
Institute of Art & Design, University College. Established in 
1995, it has become a leading European training  and research centre
focused on eco-design management and sustainable solutions 
development. A key feature of the Centre's activities has been the Towards
Sustainable Product Design series of international conferences 
that have been organised in the UK, Belgium, Germany and Netherlands. From
2001, conferences have focused on specific themes: 
services and management. The focus for 2003 will be Sustainable Innovation
and event will be organised in Sweden. Sustainable
Innovation 03 will be a high profile conference that contributes to the ten
year action plan for sustainable consumption and production
established at the World Summit on Sustainable Development (WSSD) at
Johannesburg.

Why Innovation?
To move towards more sustainable demand and supply-side patterns will
require the creation, development and use of more sustainable 
products, services and product-service-systems (PSS). This will involve
changes to buyer behaviour at all levels (consumer, business and 
government). To achieve this will mean new thinking, (re) thinking and
higher levels of creativity amongst all stakeholders. 

Concept
Sustainable Innovation 03 will aim to explore the concept of sustainable
innovation from a product, service and PSS viewpoint by providing a
platform for discussion over best practice and new ideas. The event will
analyse the problems, barriers and obstacles to sustainable 
innovation associated with existing social, legislative, economic and
management systems and will highlight new business, organisational 
and product development models and opportunities. A unique feature will be
The Living Laboratory that will showcase new product, service 
and concepts and thinking. Sustainable Innovation 03 will essentially be
about new perspectives, thinking differently and will be a learning 
experience.

The event will combine a focus on the content and process of sustainable
innovation at incremental, (re)design, functional and systems 
levels. Sustainable Innovation 03 will include invited and refereed papers
on the development of sustainable products, services and PSS 
from designers, inventors, academics and managers. A core element of the
event will be a number of interactive creative processes on day 1 
and 2 designed to enable delegates to think, (re)think and create
sustainable solutions. Delegates will come from creative industries, 
innovation, venture capital, academia, government and NGOs, as well as
large companies, entrepreneurs and SMEs. The learning 
objectives of the event will be to raise awareness and understanding of the
opportunities for and barriers to sustainable innovation by 
providing best practice and new ideas. The conference is supported by an
leading-edge international Advisory Board.

Conference topics
Sustainable Innovation 03 welcomes conceptual and research-based papers
covering sustainable innovation in the context of a range of 
issues:

Legislative development                         °     Creativity & thinking
techniques
Integrated Policy Product                               °     Case Studies
Market development                                      °     Supply &
value networks
Market & customer surveys                               °     Relationship
management
New business models                             °     Product orientated
management 
Organisational design                                            systems
Corporate cullture                                      °     Procurement
Partnership collaboration                               °     Technology
development
Marketing & communications                              °     Tools &
processes

Living laboratory
Sustainable Innovation 03 welcomes blue-sky, thought-provoking, radical
concepts and ideas with an emphasis on new business models 
rather than solutions focused on 'business as usual'.
* Products
* Services
* Product-service-systems (PSS)

Submission details
Conference topics: please email, fax or post 500 words describing your
proposed paper by 31st January 2003. The paper will then be sent to 
the Advisory Board for evaluation and authors will be given feedback by the
end of February. 
Living laboratory: please email, fax or post 2 pages that a) visualise, b)
describe your proposed sustainable product, service or PSS concept 
and c) outline the financial, economic, social, ethical and environmental
impacts (both positive and negative) of your idea. Please send your 
outline by by 31st January 2003. Proposals will then be sent to the
Advisory Board for evaluation and feedback will be returned by the end of 
February with successful sustainable solutions designers asked to present
their concepts at the event.

Website
Sustainable Innovation 03 will be supported by a website that provides a
series of links covering issues related to sustainable innovation. 
This will also include creative triggers and tools to help people ‘think
out of the box’.

Advisory Board: Sustainable Innovation 03
Ray Anderson, CEO, Interface, US
Colin Beard, Sheffield Hallam University, UK
Janine Benyus, Writer, US
Gunilla Blomquist, Ministry of Environment, Sweden
Raymond van Ermen, Director, European Partners for Environment (EPE),
Belgium
Niels Peter Flint, Concept Designer, Denmark
Claude Fussler, Director, World Business Council for Sustainable
Development (WBCSD), Switzerland
Ernst van Hattum, Chairman, O2 Global, Netherlands
Niven Huang, Executive Director, Business Council for Sustainable
Development (BCSD), Taiwan
Albin Kaelin, CEO, Rohner Textil, Switzerland
Preben Kristiansen, Head of Department, Environment Protection Agency,
Denmark
Bas de Leeuw, Manager, Sustainable Consumption and Production Unit, United
Nations Environment Programme (UNEP), France
Bob Lisney, Head of Management Services, Hampshire County Council, UK
Ken Lum, Director, Commonwealth Science Council, UK
Fumi Masuda, CEO, Openhouse, Japan
Anna Lise Mortensen, Director, Sustainable Development, Hartmann, Denmark
Jacqueline Ottman, President, J. Ottman Consulting, US
Gary Owen, CEO, ResponseAbility Alliance, Zimbawbwe
Professor Ken Peattie, Director, BRASS, University of Cardiff, UK
Professor Michael Polonsky, University of Victoria, Australia
Dr Frider Rubik, Instit fur Okologische Wirtschaftsforschung, Germany
Dr Arnold Tukker, Senior Consultant, TNO, Netherlands
David Walker, Director, Giraffe Innovation, UK
Dr Peter White, Associate Director for Corporate Sustainable Development,
Procter & Gamble, UK
Professor Ryoichi Yamamoto, Director, RCAST, University of Tokyo, Japan

For more information on Sustainable Innovation 03 please contact:

Professor Martin Charter
Director
The Centre for Sustainable Design
The Surrey Institute of Art & Design, University College
Tel:  + 44 (0) 1252 892772
Fax: + 44 (0) 1252 892747
Email: mcharter@surrart.ac.uk
Website: www.cfsd.org.uk





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