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P2 projects that failed



  "Searching for the Profit in Pollution Prevention: Case
      Studies in the Corporate Evaluation of Environmental
      Opportunities"

      BY: JAMES BOYD
            Resources for the Future


     SSRN ELECTRONIC DOCUMENT DELIVERY:
     http://papers.ssrn.com/paper.taf?abstract_id=84348

     OTHER ELECTRONIC DOCUMENT DELIVERY:
     http://www.rff.org/disc_papers/PDF_files/9830_may.pdf

     SSRN provides support only for papers downloaded from
     the SSRN ELECTRONIC DOCUMENT DELIVERY location.

          Paper ID: Discussion Paper 98-30
          Date:     May 1998

          Contact:  James Boyd
          E-Mail:   MAILTO:boyd@rff.org
          Postal:   Resources for the Future, 1616 P Street, NW,
                    Washington, District of Columbia 20036
          Phone:    (202) 328-5013
          Fax:      (202) 939-3460

     The concept of pollution prevention, or "P2," signifies a
     new, proactive environmental mindset that targets the causes,
     rather than the consequences, of polluting activity. While
     anecdotal evidence suggests that P2 opportunities exist and
     that many have been pursued, there is also the perception
     that the pace of P2 is far too slow. To explore that claim -
     and to shed light on barriers to P2 innovation -- this paper
     presents case studies of industrial P2 projects that were in
     some way unsuccessful. Economic, financial, and accounting
     analysis is used to assess the rationale for, and soundness
     of, these corporate decisions. While based on a very limited
     sample, the evidence contradicts the view that firms suffer
     from organizational weaknesses that make them unable to
     appreciate the financial benefits of P2 investments. Instead,
     the projects foundered because of significant unresolved
     technical difficulties, marketing challenges, and regulatory
     barriers. Based on evidence from the cases, the paper
     concludes with a discussion of environmental policy reforms
     likely to promote P2 innovation.

     JEL Classification: Q2, L65, O33
     __________________

 ______ _____   _____
|  ____|  __ \ / ____| 		Jeff Cantin
| |__  | |__) | |  __  		ERG, Inc.
Eastern Research Group 		www.erg.com
| |____| | \ \| |__| | 		110 Hartwell Ave.
|______|_|  \_\\_____| 		Lexington, MA 02173
	                        	jcantin@erg.com
	                        	jcantin@tiac.net