Scott and colleagues:
High on my list would be failing to begin with your target audience’s interests, needs and approaches to problems, and instead starting from your internal organization of information and people, your language, and your approach to the issues. This is the Web manifestation of a critical need in all communications, speaking to your audience’s needs in ways they understand rather than simply saying what you want to say in your language.
My humble two cents,
"An EPA Project Manager's Guide to Insuring that your Web Project Will Fail."
So here's the question: what should Contractor X tell the crowd?
I invite your responses, anonymous or otherwise, public or private. I invite responses from both contractors, and from EPA project managers who have learned from bitter experience.