GLIN==> Press release: New 2011 boating campaign to be announced at Boating Industries meeting Dec 9

PRESS RELEASE: December 1 ­ use before Dec 9, 2010
Contact:  Dave White, NY Sea Grant, 315-312-3042
 
New 2011 Boating Campaign to be Announced at Boating Industries December 9
Meeting
 
Cicero, NY -- New York Sea Grant, the Boating Industries Association of
Upstate New York (BIA), and Marathon Boat Group will be announcing the 2011
edition of the Discover Clean & Safe Boating campaign at BIA¹s Thursday,
December 9th meeting at Borio¹s Restaurant in Cicero, NY.
 
³We are excited about the new direction the Discover Clean & Safe Boating
campaign is taking with a new style of vessel and a new Œhot topic¹ focus
for 2011,² says campaign developer and New York Sea Grant Coastal Recreation
and Tourism Specialist Dave White.
 
³The Boating Industries Association of Upstate New York is pleased to
partner with this program because our member marinas and marine-related
businesses are all about making boating safer and more enjoyable in ways
that also protect the quality of our boating waters,² says BIA President
John Jablonski, owner of The Sailboat Shop in Skaneateles, NY.
 
In 2010, Marathon Boat Group provided a 19-foot ³made in New York² Grumman
aluminum pontoon boat direct from the Marathon Boat Group assembly line at
Marathon, NY, for the campaign. The boat was equipped with all the gear
required and recommended for safe and legal boating on NY waters.
 
³The 2010 Discover Clean and Safe Boating Campaign was a new program for
Marathon Boat Group. We are pleased to return in 2011 to help New Yorkers
learn how to enjoy our fabulous boating waters by following good practices
to protect themselves and the marine environment,² says Marathon Boat Group
CEO John Jackson.
 
The 2010 ³Discover Clean and Safe Boating² vessel traveled 2500-plus miles
to events throughout New York State. More than 1400 New Yorkers signed the
Clean and Safe Boating pledge at the exhibit.
 
For 2011, Marathon Boat Group will provide a new type of vessel that will
fit the new campaign theme. The style of boat and theme will be announced at
the December 9 meeting.
 
The first event for the new vessel will be the 2011 Central New York Boat
Show at the New York State Fairgrounds in Syracuse February 16-20.
 
For more info on the Discover Clean & Safe Boating campaign, contact White
at New York Sea Grant, SUNY Oswego, Oswego, NY 13126, 315-312-3042. For more
info on the BIA December meeting, visit http://cnybia.com/cnybia/. #
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